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China Industrial Cleaning Magazine conducts a special report on Sciengreen Company

The 10th issue of China Industrial Cleaning magazine in October 2024 featured a special report on Scientific Green(shandong) Environmental Technology Co.Ltd. under the title "Cultural Values Unite People's Hearts, Technological Innovation Boosts Momentum - Review of Sciengreen's 25th Anniversary Development".

China Industrial Cleaning "magazine is a professional journal aimed at the domestic and international industrial cleaning market, serving industrial cleaning enterprises and institutions. It aims to provide authoritative policy guidance, rich information, practical experience summary, innovative technology products, successful enterprise management experience, advanced management concepts, etc. for the industrial cleaning industry. 
This report includes four sections: "Going into the sea for entrepreneurship, rooting and cleaning", "Talent supporting technological innovation", "Innovative business expansion", and "Cultural foundation building, stable and far-reaching". The full text is as follows: 
  
Cultural values unite people's hearts, and technological innovation is a powerful driving force 
——25 Year Development Review of Scientific Green(shandong) Environmental Technology Co.Ltd

1、 Starting a business in the sea, rooting and cleaning up
In the 1990s, a job in a public institution meant a stable and worry free life in the future, equivalent to holding a lifelong "iron rice bowl". At that time, Tian Minge, who was assigned to the Jining Salt Bureau after graduating from university, was such an object of envy for many people. However, this young man made an unexpected choice.

By chance, Tian Mingge came across a document promoting industrial cleaning technology and found that cleaning not only ensures the safe and efficient operation of enterprise equipment, but also saves a lot of energy and protects the environment for the country. He can also make full use of his professional knowledge in thermal engineering. In 1999, at the age of 26, Tian Minge made a resolute decision to give up his "iron rice bowl" and leave government agencies to embark on the path of entrepreneurship, as he could serve the country, fill the gap in the market area, and showcase his strengths. Tian Minge's idea was supported by two college classmates who worked at a power plant and a boiler inspection institute. The three of them hit it off immediately and, with a strong passion for the cleaning industry, rented two gatehouses at 73 Wutaizha Road, Zhongqu District, Jining City, and registered and established the Cleaning Engineering Technology Center (predecessor of Scientific Green(shandong) Environmental Technology Co.Ltd.).

Three newly graduated students, without start-up capital, cleaning technology, and business experience, started their arduous entrepreneurial journey from scratch. As the saying goes, the beginning of everything is difficult, but once you firmly believe in the significant cause you want to do, you will persevere without hesitation. The three of them pooled together 12000 yuan to raise start-up capital and purchased the first set of cleaning equipment; I purchased a large number of professional books from Beijing, Shanghai, Nanjing and other places for self-study, and repeatedly consulted and learned from masters who have been engaged in cleaning work. Through continuous hard work and specialized research, I have initially mastered cleaning techniques; They walked through the streets and alleys to promote to small and large enterprises, gradually opening up the market; Climbing chimneys, drilling boilers, living and working together with workers, fighting on the front line for a long time to ensure the smooth delivery of projects. With a hardworking, down-to-earth, rigorous and pragmatic work attitude, and a commitment to integrity,Sciengreen Company has gained the trust and support of more and more customers. Its popularity has gradually increased, and the enterprise has continued to grow and develop. "Washing Equipment ·Sciengreen" has also become a consensus among enterprises in Shandong and surrounding areas.

2、 Talent support, technological innovation 
While everyone was immersed in the joy of the company's smooth development, Tian Mingge fell into deeper thinking: in order for enterprises to achieve long-term development, they must rely on technological progress, and technological talents are the main support for technological progress. In January 2005, when Tian Minge set the development plan of "entering the subdivision field of industrial circulating water treatment", he embarked on the path of seeking talents.Sciengreen is located in a third tier city. At that time, the enterprise was small in scale and the working environment was poor, which was not attractive to outstanding talents. However, Tian Minge did not give up. He believed that sincerity was the key to success. After multiple inquiries, he turned his attention to Zhuang Lihua, one of the former leaders of the Water Treatment Special Group at Nanjing Chemical Design Institute, who was a practical expert in the "Southern School" of China's industrial water treatment industry. When inviting her to join for the first time, Teacher Zhuang's answer was very straightforward: "That's impossible!" Tian Mingge, who had been rejected multiple times, did not lose heart. He maintained contact with Teacher Zhuang for a long time and visited her at home. Teacher Zhuang was moved by the young man's passion for his career, unwavering spirit, and sincerity, and ultimately agreed to go to Jining to "help for a year". Even Teacher Zhuang herself did not expect that she would work in Sciengreen, Shandong for 9 years. The joining of Zhuang Lihua has greatly advanced Sciengreen's technology and gained a certain influence in the industry. Subsequently, Tian Mingge, with his sincerity and career ambition, moved well-known experts and professors such as Shao Weiren, Zhang Jiansong, Zeng Hongcun, Gu Shumei, Ding Yuanhong, Xing Lihua, etc. to join Sciengreen Company. At the same time, he continued to recruit young personnel, mainly master's students, and under the guidance of experts, he built a strong technical research and development team.

While building a talent pool, Tian Mingge focuses on industry university research cooperation with universities and institutions. He has established stable industry university research cooperation relationships with well-known domestic universities such as Qingdao University of Science and Technology, Xi'an Jiaotong University, and Shandong University, greatly improving the company's technological research and development level.Sciengreen has established 5 provincial-level R&D platforms and 11 municipal level R&D platforms, including 6 postdoctoral fellows in the provincial-level postdoctoral workstation (3 of whom have already left the station); Hosted 12 provincial-level scientific research projects and 5 municipal level scientific research projects; Based on core products and technologies, 22 authorized invention patents and 33 utility model patents have been obtained; Participated in the compilation of one national standard and one industry/group standard; Published over 70 SCI and other papers.

3、 Model innovation and business expansion 

Sciengreen's growth is a process of constantly exploring and breaking through oneself. In order to seek broader development space and enhance market competitiveness, Tian Mingge has continuously expanded its business areas with keen insight into industry trends and firm beliefs. From end of pipe treatment to front-end prevention, to the entire water system process, as well as factory process chemicals, the company has ensured stable development.

Tian Mingge has devoted himself to researching business models, utilizing the combination of diversion products and long tail product models to continuously extend the company's business system around industrial "water" and create a one-stop "water steward" service model. In addition to continuously deepening the focus on industrial equipment cleaning and industrial circulating water treatment business, he has also laid out sub fields such as water treatment equipment, sewage treatment, specialized chemicals, and online intelligent control. In 2003, Sciengreen entered the field of water treatment equipment and in 2011, the equipment division was separated and operated separately as Shandong Gree Water Co., Ltd. In 2010, we entered the field of specialized chemicals and developed more than 20 specialized chemicals, including ProtecMBC series membrane chemicals, SGR17 series demulsifiers, SGR18 series defoamers, SGR11 series evaporative chemicals, SGR23 series metal processing chemicals, SGR19 series boiler chemicals, SGR02 series industrial cleaning agents, SGR04 series corrosion inhibitors, etc. We have received high praise from customers in industries such as power, chemical, metallurgy, coking, and mechanical processing. In 2019,Sciengreen hosted the Jining Difficult to Treat Industrial Wastewater Treatment Technology Exchange Conference and cooperated with Qingdao University of Science and Technology to flexibly introduce 8 water treatment experts from the School of Environment at once, beginning to enter the field of industrial wastewater treatment business. In 2022,Sciengreen once again innovates and explores in the field of water treatment equipment, collaborating with Professor Xu Hao's team from Xi'an Jiaotong University to develop the fourth generation automatic reverse electrode electrochemical device.

The gradual expansion of business areas has not made Sciengreen give up its pursuit and exploration of industrial cleaning technology. In recent years,Sciengreen has increased its research and development efforts in industrial cleaning agents. The SGR02 series of industrial cleaning agents is a series of products developed by Sciengreen based on 25 years of cleaning practice, suitable for various working conditions and difficult to dissolve scales, especially sulfate cleaning agents, which have become a leading brand in this field; The SGR04 series corrosion inhibitor is a series of acid pickling corrosion inhibitors developed by Sciengreen, which can be used for various cleaning media such as hydrochloric acid, citric acid, EDTA (high temperature, low temperature), hydrofluoric acid, organic acid, composite acid, etc. The performance is more outstanding and can reduce costs. It has been well received by peers and has been rated as a brand product of the China Industrial Cleaning Association. As the vice chairman unit of the China Industrial Cleaning Association,Sciengreen actively shares innovative achievements with industry colleagues and has formed a harmonious industrial ecology with the majority of cleaning peers. While consolidating the domestic market, Singri also actively responded to the national call to go out along the "the Belt and Road" and steadily expand the overseas cleaning market. It has successively undertaken cleaning projects in more than a dozen countries, including Laos, Vietnam, Indonesia, Malaysia, Pakistan, Kuwait, Iraq, Morocco, Zambia, Bangladesh, Cambodia, South Africa, Saudi Arabia, Mongolia and so on. The Moroccan Nuo project undertaken in 2016 is the world's largest solar thermal power generation project, and the Saudi Red Sea project undertaken in 2024 is the world's largest desalination project. Many of the projects involved are landmark projects in the country where the project is located, which have attracted the attention of leaders of China and project countries, and launched "Chinese cleaning" on the "the Belt and Road" "brand.

4、 Cultural foundation, steady and far-reaching development 
In addition to technological innovation, another prominent feature of Sciengreen is its positive and benevolent corporate culture value system. This system is rooted in the fertile soil of excellent traditional Chinese culture and has absorbed international advanced business philosophy and practical experience. After multiple iterations, it has finally formed the current "012345" cultural value system. This system is the basic guideline for Sciengreen people's thinking mode and value judgment, as well as the "rules" and "norms" of daily work. It not only clarifies the sacred mission, but also the action guide.Sciengreen takes "everything for the happiness of employees and customers" as the company's business philosophy, based on the core values of "integrity, health, and altruism", and supported by the five business policies of "customer value, learning, improvement, innovation, and struggle". Driven by the mission of "pursuing the material and spiritual happiness of Sciengreen's family, while helping China's manufacturing become more competitive, and making the environment change because of me", we strive to achieve the "four step strategy" goal and ultimately achieve the beautiful vision of "becoming a happy home for strugglers and the most respected partner"!

Sciengreen's business philosophy of "everything for the happiness of employees and customers" includes two starting points: "employee happiness" and "customer happiness". The understanding of "customer happiness" by Sciengreen people is to meet customers' personalized and diversified needs through Sciengreen's products and technology, help customers significantly reduce consumption, improve efficiency, and enhance product quality, making "Made in China" more competitive and becoming a partner for customers to rest assured and worry free.Sciengreen considers issues from the perspective of the customer, deeply rooted in the "customer value" and transformed into thinking habits and behavioral norms. To better implement this business philosophy,Sciengreen people have refined the 0-100 point standard for "customer happiness":

The standard for customer happiness score of 0 is to make customers accept: meeting their basic requirements for quality, schedule, and safety. 

The standard for 20 points of customer happiness is to satisfy customers:Sciengreen should create more value for customers. For engineering projects,Sciengreen should shorten the construction period by 20% compared to peers. For product projects,Sciengreen should increase the value of customers by 20%, so that customers have no worries.

The standard for 50 points of customer happiness is to move customers: only by helping customers improve and providing them with value-added services can customers be moved. 
The standard for 100 points of customer happiness is customer respect: by regulating and leading the development of the industry, and through the efforts of Sciengreen, customers can feel the happiness brought by altruistic management and the power of adhering to the values of upward and good, thus winning their respect.

After years of continuous implementation, practice, and iteration, the cultural value system of Sciengreen is no longer just a "painting" hanging on the wall and a "word" spoken on the mouth. It has deeply "transformed" into the hearts of Sciengreen people, "transformed" into their actions, and "transformed" into the unique temperament of Sciengreen people and Sciengreen company. The people have faith, and the country has strength. "Under the guidance of values and the drive of mission,Sciengreen people will root themselves in the industry, establish themselves in their positions, and work together with industry colleagues to contribute to the development of the industry.

2024 marks the 40th year of large-scale development in China's industrial cleaning industry and the 25th anniversary of the establishment of Sciengreen Company. In the past 40 years, China's industrial cleaning industry has gone through a magnificent development process from scratch, from small to large, and from waves to waves. The industrial cleaning industry has undergone tremendous changes in terms of the number of employees, technological level, equipment capability, industry scale, and social impact. In the past 25 years,Sciengreen, like the industrial cleaning industry, has also gone through a life cycle of start-up, survival, and development. Over the past 40 years, a large number of outstanding enterprises and industry experts have emerged in the industry. We have been learning from industry predecessors and benchmark enterprises, and we want to pay tribute to these experts and outstanding enterprises! We review the path we have taken, summarize and share our development experience, and sincerely hope to provide some useful references for our peers to repay the love of industry teachers and colleagues. In the future, under the leadership of industry associations,Sciengreen will continue to work hard, hone its internal strength, constantly innovate, and work together with the vast number of cleaning industry practitioners to contribute to the development of China's industrial cleaning industry, help China's cleaning industry prosper, and make the banner of "China Cleaning" fly triumphantly around the world.